ataa started from a simple observation: good Arabic teaching content exists, but it is scattered across WhatsApp groups, Telegram channels and manual payment links. Teachers find students but have no tools; platforms with the tools bring no students. ataa puts both in one place.
Mission
Arabic-speaking teachers face two bad options: a global platform that takes half the revenue and hides the student's name, or building everything themselves — site, payment gateway, video hosting, subscription tracking — before recording lesson one. The first sells but never hands over ownership; the second hands over ownership but never sells.
ataa separates the two deliberately. The platform sells for you: course pages, search, categories, recommendations, and the cold visit that lands on the site looking for a skill and ends on your course. The academy stays yours: its name, its identity, its community, and a student list you can speak to whenever you want.
What we take in return fits on one page and never changes behind your back: a monthly package subscription, and a commission on each sale that is locked at the moment of purchase. No surprise fees, and no rate revised retroactively against sales that already happened.
Enrolled students
62.9K
Published courses
35
Active academies
7
Watch hours
281.6K
Pre-launch figures, read live from the catalogue rather than typed by hand into this page.
The story
We followed dozens of Arabic-speaking teachers selling courses through a single post, a direct message and a manual bank transfer. The content was excellent; everything around it was broken — no invoice, no refund policy, no certificate, and no way for the student to confirm they were paying the right person.
We tested the "just give them better tools" assumption and it collapsed quickly: a teacher with no audience is not rescued by an elegant website. Discovery is the missing half — exactly what centralised marketplaces do well and community platforms do not.
We chose to build both instead of picking one: a storefront that behaves like a serious marketplace in discovery, search and trust, and behind it an independent academy per teacher with its own community, points, levels and live sessions.
Browsing, faceted search, course pages, local payments, a video player, quizzes, verifiable certificates, a teacher dashboard, a levelled community and an admin console. Later waves are built on top of that foundation rather than promised in place of it.
The difference
A student searching for "product photography" or "financial pricing" lands on a real category page with facets, comparison and ratings — and then on your course. A teacher starting from zero audience starts from the site's own traffic, not from their own ad budget.
Every teacher gets an academy under their own name: a page, an identity, a community with posts, discussion, points and levels one through nine, live sessions, and a student list they can see and address. The student buys from ataa but belongs to your academy.
A published package subscription, a published commission per package, locked at the moment of purchase so a later increase never touches an old sale. The teacher dashboard shows pending balance, available balance and the next payout date in the same figures that reach the bank.
Charged on the gross sale and locked at the moment of purchase.
See packages and pricingValues
The interface is designed right-to-left from the start and the copy is written in Arabic first, then matched in English. We do not ship an English product, mirror it, and call that Arabic support.
The number we show a student or a teacher is the number that will actually happen: prices are all-in, commission is stated, and the refund policy is shown with both of its conditions before payment rather than after.
Student data, content and community belong to the academy. Teachers export their lists and their content, and if a subscription lapses, everyone who already bought keeps their access — a student is never punished for a commercial dispute.
Content review before publication, reporting tools inside every community, and a clear conduct policy. An unmoderated community becomes an advertising board within weeks; we moderate.
We never see or store your card number — payment runs through a licensed provider using secure tokens. What we do collect is written in the privacy policy in language a non-lawyer can follow.
One finished feature beats five half-built ones. When something is still in development we say so in place, instead of showing a button that does nothing.
Learn a skill in Arabic from a teacher who answers you personally, or open your academy and start selling within days.